Hey everyone! So I'm finally planning my trip to Seoul and I'm super excited but also a little overwhelmed with all the options. I'm thinking of doing some skincare treatments and consultations while I'm there, and I've heard Gangnam and Apgujeong are kind of the hubs for that kind of thing?

I'm trying to figure out the best area to actually stay in. Like, should I be right in the middle of where all the aesthetic places are, or is it not a big deal to travel between neighborhoods? I'm also wondering what the vibe is like in different areas — I want somewhere I can explore, get good food, and not feel totally lost as a foreigner (even though I know Seoul is pretty easy to navigate).

Has anyone else done a beauty-focused trip there? Where did you end up staying and did you like it? Any neighborhoods that surprised you in a good way? Also lowkey curious if there are cafes or shops worth visiting while you're waiting between appointments lol. Any tips would be so helpful!